Guangzhou Eric Wei Chemical Co., Ltd.
Guangzhou Eric Wei Chemical Co., Ltd.

Ananda ATR-315 Titanium Dioxide

Ananda ATR-315 Titanium Dioxide is a high-purity, surface-treated rutile-grade pigment from Ananda’s ATR series. Engineered for superior brightness, dispersion stability, and UV resistance, it excels in coatings, inks, and plastics. Its optimized particle size distribution ensures excellent opacity and gloss retention while minimizing viscosity buildup. Widely trusted for consistent batch-to-batch performance and eco-friendly processing.
  • ananda atr 315 titanium dioxide_5b77a9f3
  • ananda atr 315 titanium dioxide_5b77a9f3

Features Of Ananda ATR-315 Titanium Dioxide

  1. Highly optimized particle size distribution for superior opacity and hiding power in demanding coating systems.

  2. Surface-treated with silica and alumina for excellent dispersion stability and reduced flocculation in water-based formulations.

  3. Low oil absorption (14–16 g/100g) enabling higher pigment loading and improved rheology control.

  4. Consistent rutile crystal structure ensuring long-term UV resistance and minimal photocatalytic activity.

  5. ISO 9001-certified manufacturing process guaranteeing batch-to-batch reproducibility and stringent quality control.

Typical Applications Of Ananda ATR-315 Titanium Dioxide

  1. Architectural interior and exterior latex paints requiring high whiteness and scrub resistance.

  2. Industrial coil coatings where thermal stability and gloss retention under curing conditions are critical.

  3. Automotive refinish basecoats demanding fine particle dispersion and color clarity.

  4. Plastic masterbatches for polyolefins and PVC, offering low haze and excellent melt processability.

  5. Printing inks—especially flexographic and gravure formulations—requiring low viscosity and high tint strength.

Specifications Of Ananda ATR-315 Titanium Dioxide

Chemical TypeRutile Titanium Dioxide
Product FormDry powder
AppearanceWhite, free-flowing powder
Primary Particle Size (D50)0.22–0.26 µm
Brightness (ISO 2849)≥ 95.0%
Oil Absorption14–16 g/100g
pH (10% aqueous slurry)7.0–8.5
Volatile Matter (105°C, 2h)≤ 0.5%


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