Low-viscosity, high-efficiency thickener delivering excellent pseudoplastic rheology for improved application and leveling.
Outstanding water solubility and rapid hydration without clumping, even in cold water.
Provides excellent suspension stability for pigments, fillers, and insoluble actives in aqueous systems.
High compatibility with common surfactants, electrolytes, and co-solvents used in industrial and consumer formulations.
Non-ionic nature ensures pH-independent performance across broad pH range (3–11).
Architectural paints and interior/exterior latex coatings.
Tile adhesives and cement-based thin-set mortars.
Personal care products including shampoos, conditioners, and hand soaps.
Industrial cleaning formulations such as heavy-duty degreasers and liquid detergents.
Water-based inks and textile printing pastes.
| Chemical Type | Hydroxyethylcellulose (HEC), non-ionic cellulose ether |
| Product Form | Free-flowing white to off-white granular powder |
| Appearance | White to light tan, free-flowing granules |
| Primary Applications | Water-based coatings, construction mortars, personal care, cleaning products |
| Key Features | Low viscosity grade, rapid cold-water dispersion, high pseudoplasticity |
| Benefits | Improved sag resistance, enhanced brush/roll application, stable suspension |
| pH Stability Range | 3.0 – 11.0 |
| Solubility | Freely soluble in cold water; forms clear, viscous solutions |
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E-mail: wangxingqiang@ericwchem.com
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Building A1, Jiete Industrial Park, Huangpu District, Guangzhou City, Guangdong Province, China