Guangzhou Eric Wei Chemical Co., Ltd.
Guangzhou Eric Wei Chemical Co., Ltd.

Ashland NATROSOL HE 10K Hydrophobically Modified hydroxyethylcellulose

Ashland NATROSOL HE 10K is a hydrophobically modified hydroxyethylcellulose (HMHEC) rheology modifier delivering exceptional thickening, suspension, and water retention in water-based formulations. It provides outstanding pseudoplasticity, shear-thinning behavior, and compatibility with surfactants and electrolytes—ideal for architectural coatings, adhesives, and personal care products.
  • ashland natrosol he 10k hydrophobically modified hydroxyethylcellulose_a0e06b61
  • ashland natrosol he 10k hydrophobically modified hydroxyethylcellulose_a0e06b61

Features Of Ashland NATROSOL HE 10K Hydrophobically Modified hydroxyethylcellulose

  1. Enhanced rheology control via associative thickening in aqueous systems.

  2. Improved resistance to electrolytes and shear without sacrificing viscosity recovery.

  3. Excellent compatibility with surfactants, co-solvents, and common paint formulation ingredients.

  4. Provides superior sag resistance and leveling in architectural and industrial coatings.

  5. Non-ionic nature ensures broad pH stability (pH 3–12) and low sensitivity to water hardness.

Typical Applications Of Ashland NATROSOL HE 10K Hydrophobically Modified hydroxyethylcellulose

  1. Architectural interior and exterior latex paints.

  2. Industrial maintenance coatings and coil coatings.

  3. Water-based wood stains and varnishes.

  4. Adhesives and construction mortars requiring non-drip performance.

  5. Specialty cleaning formulations requiring suspension and viscosity stability.

Specifications Of Ashland NATROSOL HE 10K Hydrophobically Modified hydroxyethylcellulose

Chemical TypeHydrophobically modified hydroxyethylcellulose (HM-HEC)
Product FormFree-flowing white to off-white powder
AppearanceFree-flowing granular or powdered solid
Primary ApplicationsRheology modifier for water-based coatings, adhesives, and construction chemicals
Key FeaturesAssociative thickener, non-ionic, high molecular weight, electrolyte-tolerant
BenefitsImproved film formation, sag resistance, spatter resistance, and brush/roller drag reduction
pH Stability Range3–12 (in solution)
SolubilityReadily dispersible and soluble in cold water; requires proper hydration time


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