Enhanced rheology control via associative thickening in aqueous systems.
Improved resistance to electrolytes and shear without sacrificing viscosity recovery.
Excellent compatibility with surfactants, co-solvents, and common paint formulation ingredients.
Provides superior sag resistance and leveling in architectural and industrial coatings.
Non-ionic nature ensures broad pH stability (pH 3–12) and low sensitivity to water hardness.
Architectural interior and exterior latex paints.
Industrial maintenance coatings and coil coatings.
Water-based wood stains and varnishes.
Adhesives and construction mortars requiring non-drip performance.
Specialty cleaning formulations requiring suspension and viscosity stability.
| Chemical Type | Hydrophobically modified hydroxyethylcellulose (HM-HEC) |
| Product Form | Free-flowing white to off-white powder |
| Appearance | Free-flowing granular or powdered solid |
| Primary Applications | Rheology modifier for water-based coatings, adhesives, and construction chemicals |
| Key Features | Associative thickener, non-ionic, high molecular weight, electrolyte-tolerant |
| Benefits | Improved film formation, sag resistance, spatter resistance, and brush/roller drag reduction |
| pH Stability Range | 3–12 (in solution) |
| Solubility | Readily dispersible and soluble in cold water; requires proper hydration time |
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E-mail: wangxingqiang@ericwchem.com
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Building A1, Jiete Industrial Park, Huangpu District, Guangzhou City, Guangdong Province, China