Guangzhou Eric Wei Chemical Co., Ltd.
Guangzhou Eric Wei Chemical Co., Ltd.

Ashland Natrosol HE10K Hydrophobically Modified Hydroxyethyl Cellulose

Ashland Natrosol HE10K is a hydrophobically modified hydroxyethyl cellulose (HMHEC) rheology modifier offering outstanding thickening, suspension, and water retention in aqueous systems. Designed for high-performance coatings, adhesives, and personal care, it delivers excellent sag resistance, spray viscosity control, and non-drip performance while maintaining clarity and stability.
  • ashland natrosol he10k hydrophobically modified hydroxyethyl cellulose_ee38e541
  • ashland natrosol he10k hydrophobically modified hydroxyethyl cellulose_ee38e541

Features Of Ashland Natrosol HE10K Hydrophobically Modified Hydroxyethyl Cellulose

  1. Enhanced rheology control in aqueous systems through associative thickening via hydrophobic interactions.

  2. Improved sag resistance and anti-settling performance in high-solids formulations.

  3. Excellent compatibility with surfactants, electrolytes, and common co-thickeners.

  4. Non-ionic nature ensures broad pH stability (pH 3–12) without viscosity loss.

  5. Easy dispersion and rapid hydration without requiring heat or high-shear mixing.

Typical Applications Of Ashland Natrosol HE10K Hydrophobically Modified Hydroxyethyl Cellulose

  1. Architectural coatings — interior and exterior flat and low-sheen paints.

  2. Industrial maintenance coatings — primers, topcoats, and protective finishes.

  3. Construction adhesives and tile grouts — providing water retention and workability.

  4. Oilfield cementing additives — enhancing slurry stability and pumpability.

  5. Personal care gels and cleansers — delivering clear, non-tacky viscosity build.

Specifications Of Ashland Natrosol HE10K Hydrophobically Modified Hydroxyethyl Cellulose

Chemical TypeHydrophobically modified hydroxyethyl cellulose (HM-HEC)
Product FormFree-flowing white to off-white powder
AppearanceOdorless, fine particulate powder
Primary ApplicationsRheology modifier for water-based coatings, adhesives, and cementitious systems
Key FeaturesAssociative thickener, non-ionic, surfactant-compatible, shear-thinning
BenefitsImproved leveling, spatter resistance, and storage stability
pH Stability Range3–12
SolubilityWater-soluble; forms clear to slightly opalescent solutions


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