Guangzhou Eric Wei Chemical Co., Ltd.
Guangzhou Eric Wei Chemical Co., Ltd.

Ashland NATROSOL PLUS Modified HEC Waterborne Thickener

Ashland NATROSOL PLUS Modified HEC Waterborne Thickener is a high-performance, rheology-modifying hydroxyethyl cellulose derivative engineered for superior water retention, sag resistance, and shear-thinning behavior in architectural coatings and industrial waterborne systems. It delivers consistent viscosity build, excellent compatibility with surfactants and pigments, and enhanced open time without compromising dry-film integrity or scrub resistance.
  • ashland natrosol plus modified hec waterborne thickener_0fc1427d
  • ashland natrosol plus modified hec waterborne thickener_0fc1427d

Features Of Ashland NATROSOL PLUS Modified HEC Waterborne Thickener

  1. Enhanced rheology control with superior sag resistance in vertical applications.

  2. Improved compatibility with anionic and nonionic surfactants in waterborne systems.

  3. Reduced sensitivity to electrolytes and pH fluctuations compared to standard HEC.

  4. Excellent film formation and low foam generation during high-shear mixing.

  5. Consistent thickening performance across broad temperature ranges (5–40 °C).

Typical Applications Of Ashland NATROSOL PLUS Modified HEC Waterborne Thickener

  1. Architectural paints and interior/exterior latex coatings.

  2. Water-based wood stains and clear finishes.

  3. Industrial maintenance coatings and protective primers.

  4. Tile grouts and cementitious repair mortars.

  5. Waterborne adhesives and construction sealants.

Specifications Of Ashland NATROSOL PLUS Modified HEC Waterborne Thickener

Chemical TypeHydroxyethyl cellulose (HEC), chemically modified
Product FormFree-flowing white to off-white powder
AppearanceOdorless, fine granular powder
Primary ApplicationsWaterborne coatings, construction mortars, adhesives
Key FeaturesRheology modifier, water retention agent, anti-sag additive
BenefitsImproved spatter resistance, enhanced brush/roller application, reduced settling
pH Range (1% aqueous solution)6.0–8.5
SolubilityReadily dispersible in cold water; fully hydrates within 30–60 minutes


Ashland NATROSOL PLUS Modified HEC Waterborne Thickener – Frequently Asked Questions (FAQ)

Q1: How does NATROSOL PLUS differ from standard hydroxyethyl cellulose (HEC) thickeners?

A: NATROSOL PLUS is a specially modified HEC designed to deliver enhanced water retention, improved rheological performance, and greater compatibility in challenging waterborne systems—particularly those containing high levels of surfactants, electrolytes, or co-solvents where conventional HEC may show reduced thickening efficiency or stability.


Q2: Is NATROSOL PLUS suitable for low-VOC and zero-VOC architectural coatings?

A: Yes—NATROSOL PLUS is inherently non-ionic and free of volatile organic compounds (VOCs), making it well-suited for formulating low-VOC and zero-VOC interior and exterior paints, where it provides excellent viscosity build, sag resistance, and brush/roller application properties without compromising regulatory compliance.


Q3: What is the recommended addition method for optimal dispersion and performance?

A: For best results, NATROSOL PLUS should be added as a dry powder under high-shear mixing to prevent agglomeration. Pre-dispersing in a water-miscible liquid (e.g., propylene glycol or ethanol) or using a vortex mixer during gradual addition into the aqueous phase helps ensure uniform hydration and full viscosity development.


Q4: Can NATROSOL PLUS be used in combination with associative thickeners?

A: Yes—NATROSOL PLUS is frequently used in hybrid thickener systems alongside HEUR or HASE types to balance cost, rheology profile, and application performance. Its non-ionic nature minimizes incompatibility risks, though formulation-specific compatibility testing is recommended to confirm synergy and stability.



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