Naturally derived iron oxide-based pigment with consistent earthy brown hue and excellent batch-to-batch color reproducibility.
High thermal stability up to 350°C, enabling safe use in high-temperature processing such as powder coating curing and ceramic glaze firing.
Low oil absorption (18–22 g/100g), supporting efficient dispersion and improved rheology in solvent-based and water-based systems.
Non-toxic, heavy metal-free formulation compliant with EN 71-3 and RoHS directives for consumer-facing applications.
Excellent lightfastness (ASTM Level 8) and weather resistance, ensuring long-term color retention in exterior coatings and architectural finishes.
Architectural and industrial coatings, including exterior wall paints and protective primers.
Ceramic glazes and underglaze decorations for tiles and sanitaryware.
Concrete and cement-based products, such as colored paving stones and precast elements.
Plastic masterbatches for construction profiles, garden furniture, and outdoor packaging.
Printing inks for packaging and labeling requiring natural tone and regulatory compliance.
| Chemical Type | Natural iron oxide (Fe₂O₃·H₂O) with clay mineral matrix |
| Product Form | Fine dry powder |
| Appearance | Free-flowing, reddish-brown to olive-brown granular powder |
| Primary Applications | Coatings, ceramics, concrete, plastics, inks |
| Key Features | Lightfast, weather-resistant, thermally stable, non-hazardous |
| Benefits | Color consistency, easy dispersion, regulatory compliance, cost-effective natural alternative |
| pH (5% aqueous suspension) | 6.5–7.5 |
| Volatile Matter (105°C, 2 hrs) | ≤5.0 wt% |
Contact With Us:
E-mail: wangxingqiang@ericwchem.com
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Building A1, Jiete Industrial Park, Huangpu District, Guangzhou City, Guangdong Province, China